SEO specialist focusing on GEO and AI search strategies at SIDN. Manage advanced GEO strategies and key projects autonomously in a high - performance international team.
About the role
- SEO Manager leading comprehensive SEO strategies to improve visibility and conversions for Salesforce's digital experiences. Collaborative role requiring strong analytical and technical SEO skills.
Responsibilities
- Develop and execute comprehensive SEO strategies that improve rankings, traffic quality, and organic conversion performance across high-value web surfaces
- Lead optimization across traditional SEO, Answer Engine Optimization (AEO), and LLM-driven search to ensure content is discoverable, accurate, and aligned to intent
- Conduct ongoing keyword research, competitive analysis, and SERP/LLM landscape evaluations to identify growth opportunities across all funnel stages
- Manage end-to-end content optimization including briefs, metadata, internal linking, structured data, schema, FAQs, and SERP feature targeting
- Partner with Product, Engineering, Content, SEM, Social, and Campaign teams to ensure coordinated execution and alignment to business priorities
- Analyze performance using dashboards and analytics tools; translate data into clear, actionable insights that guide decision-making
- Drive a test-and-learn culture focused on experimentation, iteration, and continuous improvement
- Monitor algorithm updates, AI-search developments, and industry trends to inform forward-looking strategies and mitigate risk
- Build and scale SEO programs through repeatable processes, templates, and operating frameworks that enhance efficiency and consistency
- Lead roadmap planning, prioritization, and risk assessment for organic growth initiatives, ensuring alignment with business goals and agility during pivots or strategy shifts
Requirements
- 7+ years of hands-on SEO experience in an enterprise or high-growth environment
- Strong understanding of core SEO fundamentals including on-page optimization, content structure, information architecture, and foundational technical SEO
- Familiarity with AI search, AEO, and LLM-driven search behaviors across platforms such as ChatGPT, Gemini, Perplexity, Bing AI, and Claude
- Demonstrated track record of delivering measurable improvements in rankings, traffic quality, engagement, and conversions
- Experience working in highly cross-functional environments with Product and Marketing teams
- Proficiency with major SEO and analytics tools including Google Search Console, GA4/Looker, Screaming Frog, SEMRush/Ahrefs, and related systems
- Strong analytical and communication skills with the ability to translate complex insights into clear business recommendations
- Highly organized, detail-oriented, and comfortable operating in fast-paced, agile environments with shifting priorities
- Ability to manage prioritization, assess risks, balance trade-offs, and maintain clarity during business pivots.
Benefits
- time off programs
- medical
- dental
- vision
- mental health support
- paid parental leave
- life and disability insurance
- 401(k)
- employee stock purchasing program
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Location requirements
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