About the role

  • SEO Manager leading comprehensive SEO strategies to improve visibility and conversions for Salesforce's digital experiences. Collaborative role requiring strong analytical and technical SEO skills.

Responsibilities

  • Develop and execute comprehensive SEO strategies that improve rankings, traffic quality, and organic conversion performance across high-value web surfaces
  • Lead optimization across traditional SEO, Answer Engine Optimization (AEO), and LLM-driven search to ensure content is discoverable, accurate, and aligned to intent
  • Conduct ongoing keyword research, competitive analysis, and SERP/LLM landscape evaluations to identify growth opportunities across all funnel stages
  • Manage end-to-end content optimization including briefs, metadata, internal linking, structured data, schema, FAQs, and SERP feature targeting
  • Partner with Product, Engineering, Content, SEM, Social, and Campaign teams to ensure coordinated execution and alignment to business priorities
  • Analyze performance using dashboards and analytics tools; translate data into clear, actionable insights that guide decision-making
  • Drive a test-and-learn culture focused on experimentation, iteration, and continuous improvement
  • Monitor algorithm updates, AI-search developments, and industry trends to inform forward-looking strategies and mitigate risk
  • Build and scale SEO programs through repeatable processes, templates, and operating frameworks that enhance efficiency and consistency
  • Lead roadmap planning, prioritization, and risk assessment for organic growth initiatives, ensuring alignment with business goals and agility during pivots or strategy shifts

Requirements

  • 7+ years of hands-on SEO experience in an enterprise or high-growth environment
  • Strong understanding of core SEO fundamentals including on-page optimization, content structure, information architecture, and foundational technical SEO
  • Familiarity with AI search, AEO, and LLM-driven search behaviors across platforms such as ChatGPT, Gemini, Perplexity, Bing AI, and Claude
  • Demonstrated track record of delivering measurable improvements in rankings, traffic quality, engagement, and conversions
  • Experience working in highly cross-functional environments with Product and Marketing teams
  • Proficiency with major SEO and analytics tools including Google Search Console, GA4/Looker, Screaming Frog, SEMRush/Ahrefs, and related systems
  • Strong analytical and communication skills with the ability to translate complex insights into clear business recommendations
  • Highly organized, detail-oriented, and comfortable operating in fast-paced, agile environments with shifting priorities
  • Ability to manage prioritization, assess risks, balance trade-offs, and maintain clarity during business pivots.

Benefits

  • time off programs
  • medical
  • dental
  • vision
  • mental health support
  • paid parental leave
  • life and disability insurance
  • 401(k)
  • employee stock purchasing program

Job title

SEO Manager

Job type

Experience level

SeniorLead

Salary

$115,600 - $159,000 per year

Degree requirement

No Education Requirement

Location requirements

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