Senior Data Architect leading architecture and data activation frameworks for Unified Activation Services at Salesforce. Collaborating across teams to ensure compliance and enhance data interoperability.
Responsibilities
Lead architecture for Unified Activation Services (UAS): Define and maintain the reference architecture, data flow patterns, and canonical schemas enabling zero-copy, domain-driven interoperability across Salesforce applications
Standardize and scale data activation: Establish frameworks for reusable data activation pipelines (batch, streaming, API-based), ensuring consistency, compliance, and reuse across domains
Drive Data Mesh principles: Embed data mesh practices - domain ownership, data contracts, product thinking - within UAS, enabling decentralized innovation while maintaining global consistency
Enable AI/ML-ready data ecosystems: Design data architectures that accelerate AI/ML enablement and consumption - ensuring discoverable, high-quality, semantically enriched, and contextually governed data assets
Wear the Customer Zero hat: Act as an early adopter of Salesforce platforms and solutions within UAS, applying and validating architectural patterns in real-world scenarios
Work closely with product architecture teams to share feedback, lessons learned, and insights from UAS implementations, ensuring that reference architectures and activation patterns are practical, scalable, and aligned across domains
Partner closely with the UAS product and engineering teams to deliver on the overall roadmap, ensuring architectural alignment and successful execution of initiatives defined by the UAS product team
Champion enterprise governance and compliance: Enforce data standards, lineage, and policy controls while reducing tech debt and ensuring architectural guardrails are followed
Bridge across domains: Collaborate with cross domain architects, engineering, and business partners across Marketing, Sales, Service, and Platform to ensure seamless activation and interoperability
Leverage enterprise tools and building blocks: Drive adoption of approved technologies (i.e. Salesforce Data Cloud, MuleSoft, Tableau, etc.) to standardize data activation and delivery
Mentor and influence: Partner with other domain architects to share best practices, patterns, and frameworks for unified data activation and governance
Requirements
10+ years of experience in data architecture, data engineering, or enterprise architecture roles
Strong expertise in data modeling, data activation, canonical schemas, and integration architectures across cloud and SaaS environments
Proven software and data engineering skills including designing and managing large-scale, real-time pipelines to support business-critical applications
Experience working with Customer Data Platform (CDP) systems is required, with a focus on real-time data ingestion, transformation, and activation
Deep understanding of data governance, metadata management, and interoperability standards
Proven ability to define reference architectures and reusable patterns that accelerate delivery and reduce technical debt
Experience collaborating across domains to drive data standardization and activation frameworks
Deep expertise with AI/ML and semantic technologies (ontologies, knowledge graphs, data fabric, data mesh concepts) is a must have
Proficiency in Salesforce technologies including Flows, Apex, Heroku and experience with Salesforce Data Cloud implementations
Experience working with Salesforce Data360/Datacloud and Marketing Applications is a huge plus
Deep functional knowledge of the Marketing & Sales domain is a plus
Excellent communication, storytelling, and influence skills - able to translate complex technical ideas into clear business value
Bachelor’s or Master’s degree in Computer Science, Information Systems, or related field (or equivalent experience)
Benefits
Health insurance
401(k) matching
Flexible work hours
Paid time off
Remote work options
Life and disability insurance
Medical, dental, vision benefits
Paid parental leave
Employee stock purchasing program
Job title
Senior Data Architect – Unified Activation Services
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