Co-op Marketing Specialist assisting in the development and execution of go-to market strategies for Ricoh North America. Collaborating with teams to deliver strategic marketing projects using various skills.
Responsibilities
Supports the US Go-to-Market team to drive demand for Ricoh Print and Digital Services by helping to develop and execute campaign strategies
Provides project management support for demand generation and campaign reporting
Collects market and industry intelligence to inform key strategies
Researches and maintains target buyer personas
Audits and maps collateral to the buyer journey
Data cleansing, organization, and presentment to generate campaign and portfolio insights
Proactively works with Marketing, Sales, and Business units to develop sales enablement tools and resources
Collaborates with all stakeholders (cross-functionally) to design and implement required plans and processes to execute marketing activities
Assists with other marketing activities and assumes additional responsibilities as required
Requirements
Must be currently enrolled in an accredited learning institution in pursuit of a business-related degree. Specialization in marketing, commerce, business analytics, strategy is preferred
Must have previous employment or co-op placement experience in an office environment
Have excellent problem-solving skills, strong analytical skills and great work ethic
Strong time management skills with the ability to manage multiple tasks through to completion under own initiative
Excellent verbal and written communication skills
Demonstrated ability to work in a fast-paced environment, proactively managing issues and challenges, while promoting open communication, teamwork and contributing to a positive work environment
Excellent computer skills including proficiency with MS Office (Word, PowerPoint, Excel).
Nice to have: graphic design skills (Canva), data management and dashboard skills (Power BI).
Possesses a professional demeanor
Benefits
Select the medical, dental, life, and disability insurance coverage that fits your needs.
Contribute to your financial security with Ricoh Canada’s Retirement plan, with company matching contributions.
Augment your education with team member tuition assistance programs.
Enjoy paid vacation time and paid holidays annually.
Tap into many other benefits to enhance your health, wellness such and ongoing personal and professional development.
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