Director of Sales leading the Walmart In-Store Bakery business at Rich Products. Responsible for strategic growth and customer partnership within a large-scale operations.
Responsibilities
Lead the full P&L, category strategy, and Joint Business Planning (JBP) agenda for ISB at Walmart/Sam’s Club
Develop and communicate a multi‑year growth strategy aligned with Rich’s ISBD strategy
Shape and execute strategic selling frameworks, retail merchandising programs, and digital commerce initiatives
Serve as Rich’s key point of contact for Walmart ISB leadership, merchants, and cross‑functional partners
Expand customer relationships and unlock long‑term platform opportunities
Represent Rich’s as a thought leader on ISB trends, digital retail, Scintilla insights, and category innovation
Identify, size, and champion innovation platforms and whitespace opportunities
Accelerate new product launches, shopper programs, vendor‑aligned initiatives, and digital shelf activation
Ensure Rich’s offerings align with retailer category strategies and operational requirements
Own Walmart/Sam’s Club forecasting, demand planning, and ongoing financial governance
Manage annual planning, promotional funding, and cost‑modeling
Drive accountability through monthly governance reviews, risk mitigation, and corrective action plans
Lead cross‑functional collaboration across Supply Chain, Marketing, R&D, Finance, Category, and Operations
Translate Walmart and Sam’s Club needs into actionable internal direction
Ensure merchandising programs, product readiness, service levels, and quality expectations are met
Leverage Walmart Scintilla, IRI/Nielsen, digital engagement metrics, and internal analytics to guide business decisions
Improve category storytelling and predictive analytics to strengthen retailer influence
Deliver best‑in‑class digital merchandising, space optimization, and omni‑channel availability
Lead, coach, and develop the Walmart ISB team (NAM, support roles)
Build capability in forecasting, storytelling, financial acumen, and retailer ecosystem fluency
Model Rich’s values and foster collaboration, urgency, and commercial discipline
Requirements
Bachelor’s degree in Business, Marketing, or related field
7–10+ years in food industry sales, account management, or customer leadership
5+ years managing Walmart/Sam’s Club accounts with proven success in large-scale customer leadership
Deep knowledge of retail commercialization, and category dynamics
Strong financial acumen; mastery of P&L management, forecasting, and demand planning
Exceptional communication, negotiation, and executive‑level influence skills
High proficiency with Microsoft Office; experience with Walmart systems (Retail Link, Scintilla)
Experience leading cross‑functional initiatives with R&D, Supply Chain, Marketing, and Operations
Experience in digital commerce, omni‑channel merchandising, and data‑driven selling
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