About the role

  • Analyst for Consumer Insights at Royal Caribbean Group reporting to the Manager of Consumer Insights. Responsible for market research, managing projects, and delivering actionable insights across multiple data sources.

Responsibilities

  • Responsible for supporting insights team, assisting in preparation and creation of stimulus, logistics and planning of fieldwork, coordination and execution of qualitative and quantitative research studies.
  • Support internal custom requests and business questions by analyzing large data sets and distilling findings into actionable insights for broader organization.
  • Be a key contributor to all aspects of consumer insights reporting and analysis, ensuring timeliness, completeness and accuracy of reporting.
  • Continuously refining based on feedback and evolving business objectives.
  • Manage centralization and organization of existing research materials.
  • Maintain project timelines and deliverables, preparing materials and managing presentation logistics with team lead.
  • In all cases, take responsibility for creating deliverables of high quality.
  • Perform other duties as required.

Requirements

  • Bachelor’s degree required, preferably with a major in Marketing, Business, Sociology, Statistics, or Psychology
  • 1-3 years’ experience in market research or consumer insights with an understanding of different research tools, techniques, and applications
  • Strong organizational, multi-tasking, decision making, and problem-solving abilities along with analytical aptitude, inquisitive nature, and passion for uncovering insights
  • Highly proficient in Microsoft suite (Word, PowerPoint, Excel, Power BI)
  • Ability to travel domestically and internationally as needed for qualitative focus groups
  • Experience with questionnaire design, sampling approaches, tabulation planning is a plus
  • Experience working with survey applications and analytical tools is a plus (such as Qualtrics, Q, Survey Reporter, SPSS, Tableau)
  • Strong passion and curiosity for market research and consumer insights, logical reasoning, analytical aptitude and problem-solving abilities
  • Excellent communication skills, both verbal and written, as well as strong customer service skills when communicating with key internal stakeholders
  • Proven data gathering and analytical skills as well as the ability to synthesize findings from disparate data sources and translate insights into actionable business recommendations
  • Very strong problem definition and solution skills
  • Strong project management, prioritization, and organizational skills with high attention to detail and follow-up
  • Strong interpersonal skills, highly motivated, strong orientation toward collaborative relationships

Benefits

  • Competitive compensation and benefits package
  • Excellent career development opportunities

Job title

Consumer Insights Analyst

Job type

Experience level

Junior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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