Marketing Channel Specialist responsible for driving regional marketing performance for consumer electronics and gaming products. Collaborating with teams across Eastern Europe and executing innovative marketing strategies for product launches and promotions.
Responsibilities
Drive regional marketing performance for consumer electronics and gaming products
Develop and execute innovative marketing strategies tailored to retail environments
Ensure effective product launches and ongoing promotional activities
Support the execution of regional channel marketing strategies across Eastern Europe and CIS
Coordinate New Product Introduction (NPI) and sustain marketing programs
Implement retail marketing initiatives, including in-store activations and localized campaigns
Execute digital marketing campaigns and monitor performance
Manage the regional channel marketing budget and track spending
Work closely with global and regional teams to localize marketing assets
Serve as the primary marketing point of contact for distributors and retail partners
Assist in planning and executing regional events and consumer engagement activities
Monitor market trends and competitor activities
Prepare reports on campaign execution and market updates
Requirements
Bachelor’s degree in Marketing, Business Administration, or related field
Approximately 5-8 years marketing experience preferably in the gaming/ tech or retail industry
Strong understanding on retail business and marketing especially in Consumer Electronics Retail in Eastern Europe and CIS regions.
Extensive experience in all aspects of developing and maintaining marketing strategies to meet company objectives
Strong understanding of Gamer Mindset and the gaming and consumer electronics industry and requirements
Well versed in marketing trends, terminology and best practices
Willing to travel and work in a multi-national team of professionals
Good verbal and written communication skills in English and Polish. Other applicable languages are a bonus.
Benefits
Razer is proud to be an Equal Opportunity Employer
We believe that diverse teams drive better ideas, better products, and a stronger culture.
Committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in.
Reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.
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