Develop original concepts, campaigns, and storytelling approaches tailored to different platforms (Instagram, TikTok, and potential to expand social platforms to keep the brand innovating).
Work closely with strategists, wider team, copywriters, and design team to shape the brand’s social presence.
Lead the design, copy, and production of social-first content (static, video, motion, interactive formats).
Ensure creative output matches brand tone, voice, and visual identity.
Stay ahead of platform trends and apply them to campaigns.
Partner with paid media teams, influencer co-ordinator, and brand manager.
Brief and direct creatives, and inform brand managers of what content is needed for social campaigns.
Liaise with external agencies, production houses or content creators when needed.
Analyse engagement and content performance to refine creative strategies.
Test new formats, methods, and platform features.
Requirements
Strong background in social-first content creation (copy, design, short-form video).
Understanding of social media trends, algorithms, and audience behaviours.
Proficiency with tools like Photoshop, After Effects, Premiere.
Strong storytelling abilities.
Experience in leading creative projects and mentoring junior creatives.
A balance of strategic thinking and hands-on execution.
Benefits
30 days annual leave (plus bank holidays and an additional 0.5 days on Christmas & New Year's Eve)
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