Hybrid Content Lead

Posted 4 days ago

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About the role

  • Content Lead defining and scaling Quorso's market narrative from category POV to deal-level storytelling. Connect product, positioning, and pipeline into a cohesive content engine.

Responsibilities

  • Own the narrative and content strategy
  • Define how Quorso shows up in the market, from category POV to product storytelling
  • Build and execute a content strategy aligned to pipeline goals and GTM priorities
  • Bring messaging to life across the funnel
  • Translate positioning into compelling content across thought leadership, campaigns, sales enablement, and digital channels
  • Ensure consistency across all touchpoints, from first impression to late-stage deal support
  • Support revenue directly
  • Create content used in active sales cycles (executive briefs, ROI narratives, objection handling, case studies)
  • Partner with Sales to understand deal dynamics and build assets that move opportunities forward
  • Build category and thought leadership
  • Develop Quorso’s POV on AI in retail operations and operational execution
  • Work with leadership to produce high-quality thought leadership (reports, POVs, speaking content, LinkedIn narratives)
  • Tell customer stories that sell
  • Turn customer outcomes into compelling, credible proof points
  • Partner with Customer Success and Sales to capture and scale real-world impact
  • Maximize content impact and distribution
  • Extend long-form content into multiple formats across channels (LinkedIn, email, events, web)
  • Ensure content reaches and resonates with target personas
  • Partner across GTM
  • Work closely with Demand Gen to fuel campaigns and ABM programs
  • Collaborate with Product, Sales, and CS to ensure content reflects real customer language and needs
  • Champion quality and voice
  • Maintain a high bar for clarity, relevance, and differentiation
  • Act as the steward of Quorso’s voice across all written and narrative-driven content
  • Leverage AI thoughtfully
  • Use AI tools to accelerate research, ideation, and production - while maintaining editorial judgment and quality

Requirements

  • 5+ years of B2B SaaS content or product marketing experience, ideally in enterprise environments
  • Exceptional storytelling ability: you can translate complex, technical concepts into clear, compelling narratives
  • Experience supporting enterprise sales cycles with content that influences deals
  • Ability to operate across both strategic narrative development and hands-on execution
  • Strong understanding of how content drives pipeline, not just engagement
  • Comfortable working cross-functionally with Product Marketing, Demand Gen, Sales, and Customer Success
  • A builder mindset: you’re comfortable creating structure where it doesn’t yet exist
  • Bonus: Experience in retail tech, supply chain, or multi-site enterprise software
  • Familiarity with marketing to operations, finance, or field leadership personas

Benefits

  • Be part of a high-performing, tight-knit team that moves fast and focuses on outcomes
  • Join at a moment where your impact will be immediate and highly visible

Job title

Content Lead

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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