Senior Content Manager for Canada and UK asset management driving content strategy and execution. Creating impactful content for financial professionals while collaborating with global teams.
Responsibilities
Build and manage the Canada and UK content program
Create blogs, videos, and infographics aligned to audience needs
Plan and execute paid and owned content distribution strategies
Develop content for financial professionals and end investors
Localize global content for regional relevance
Oversee content routing, translation, and production
Analyze performance data to improve content effectiveness
Define a strategic content roadmap for both markets
Guide marketing partners to deliver against the content vision
Ensure strong content alignment across marketing and sales
Collaborate with global teams on shared initiatives
Support regional teams with high-quality marketing writing
Partner with client insights to optimize engagement strategies
Requirements
Bachelor’s degree in communications or a Master of Business Administration
Extensive experience of asset management communications
Experience partnering with portfolio managers
Strong knowledge of financial markets and investment products
Experience within Canadian or UK asset management
Advanced writing and editing skills
Experience in creating video and infographic content
Experience using artificial intelligence tools in content planning
Understanding of client journey mapping and analytics
Strong project management and cross-functional collaboration skills
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