Serve as the primary link between the franchisor and the franchisees in your region, ensuring brand standardization and operational excellence across stores.
Monitor performance indicators (sales, profitability, average ticket, PA (items per transaction), PM (average price), inventory coverage, etc.) and propose action plans focused on continuous improvement.
Perform analysis and negotiation aimed at reversing sell-in issues.
Conduct regular store visits across the network to align processes, deliver operational training and provide business support.
Support franchisees in managing the point of sale, contributing to operational efficiency, team development and customer experience.
Ensure the execution of commercial campaigns and marketing strategies defined by the franchisor.
Act as a strategic partner to franchisees, positively influencing their results and strengthening relationships across the network.
Participate in the process of opening new stores and implementation trainings when required.
Monitor franchisee financial performance through analysis of the income statement (DRE) and cash flow.
Act as a training multiplier within franchises, based on the rollout of action plans implemented with franchisees.
Work on multidisciplinary projects with key interface areas: Commercial, CSC (Customer Service Center), IT, Franchising, Marketing (MKT), Visual Merchandising (VM), GC and Training, driving improvements and new perspectives for franchise channel processes.
Requirements
Previous experience in retail operations, preferably in franchise networks.
Experience managing performance indicators and analyzing results.
Availability for frequent travel.
Active driver's license (CNH).
Bachelor's degree in Business Administration, Commercial Management, Marketing, Engineering, Economics or related fields.
Availability to cover the Northeast region of Brazil.
Intermediate Microsoft Office skills.
Experience reading and analyzing the income statement (DRE), sell-out, inventory and operational indicators.
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