Define and lead Qonto’s CRM strategy dedicated to Accountant Partners. Contribute to lifecycle framework and orchestrate omnichannel communications across 8 markets.
Responsibilities
Define and lead Qonto’s end-to-end CRM strategy dedicated to Accountant Partners.
Contribute to defining and evolving the Accountants lifecycle framework in close collaboration with key stakeholders.
Drive the end-to-end delivery of one-shot and automated campaigns across 8 markets, focusing on testing, performance tracking, and continuous improvement.
Clean, enrich, and segment the accountant database and set up robust performance reporting across all digital channels.
Identify, implement and optimize the marketing automation tooling to ensure a scalable setup across markets.
Requirements
5+ years of experience in CRM or Lifecycle Marketing, with a proven track record in B2B SaaS scale-ups or the Fintech industry.
Experience with Accountant audiences and/or Partner ecosystems is a strong plus.
Hands-on experience with PRM tools (Partnerstack, Salesforce Community) and Marketing Automation platforms.
Strong analytical skills, comfortable setting up reporting and interpreting performance to drive concrete improvements.
Ability to work effectively across teams (Sales, Ops, Product) to align on tiering and segmentation strategies.
Fluent in English and capable of working in an international environment.
Benefits
Unlimited access to the best AI tools on the market - Claude Code, Cursor, Copilot, Dust, and Notion AI.
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