Digital Media Intern assisting Digital Marketing Strategy and Paid Media teams at Two Rivers Marketing. Gaining hands - on experience with integrated digital marketing campaigns and collaborating with cross - functional teams.
About the role
- Customer Marketing Programs Manager responsible for driving customer adoption and revenue expansion at digital banking company. Collaborating with various teams to execute lifecycle programs and improve customer experience.
Responsibilities
- Develop and execute product marketing and distribution programs tailored to targeted channels and customer segments.
- Create and implement marketing strategies, assets, and campaigns for partners, including resellers, system integrators, VARs, OEMs, and others.
- Champion and evangelize product distribution objectives within the organization and across partner networks.
- Design and manage partner-focused events, conferences, webinars, and meetings to strengthen engagement and drive alignment.
- Collaborate with digital marketing teams to tailor online promotional efforts and messaging for specific channel partners.
- Establish and implement KPIs and metrics to evaluate the effectiveness of channel programs and quantify revenue impact.
- Oversee day-to-day execution of channel marketing initiatives, ensuring consistency, quality, and performance optimization.
- Work closely with sales, product, and partner teams to align marketing initiatives with business goals.
Requirements
- Typically requires a bachelor’s degree in marketing, Business, or a related degree and a minimum of 2-4 years of related experience
- 2+ years of experience in channel marketing, partner marketing, or related roles within a B2B or tech environment.
- Strong understanding of partner ecosystems including resellers, VARs, OEMs, and distributors.
- Proven ability to design, execute, and optimize multi-channel marketing programs.
- Excellent communication, project management, and stakeholder management skills.
- Ability to work cross-functionally in a fast-paced, collaborative environment.
- Experience with marketing automation, CRM systems, and analytics tools is a plus.
- This position requires fluent written and oral communication in English.
- Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Benefits
- Health & Wellness
- Hybrid Work Opportunities
- Flexible Time Off
- Career Development & Mentoring Programs
- Health & Wellness Benefits, including competitive health insurance offerings and generous paid parental leave for eligible new parents
- Community Volunteering & Company Philanthropy Programs
- Employee Peer Recognition Programs – “You Earned it”
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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