Global Marketing Manager connecting US-based marketing with international teams to localize and scale efforts. Collaborating on product marketing initiatives and supporting growth outside the US.
Responsibilities
Partner closely with Global Sales and Customer Success teams to develop localized marketing materials that align with regional priorities and resonate with local audiences.
Support product marketing initiatives, including messaging and positioning for new product launches across international markets.
Collaborate with Marketing and Design teams to adapt global content while maintaining a consistent brand voice and messaging.
Support the planning and execution of regional marketing campaigns, events, and partnerships across Europe, Asia, Latin America, and Canada.
Conduct market and competitive research to identify trends, customer insights, and opportunities to refine localized marketing strategies.
Own and maintain regional marketing assets, ensuring accuracy, consistency, and alignment with Progyny’s brand standards.
Support updates to global website content, ensuring relevance across regions.
Assist with the execution and optimization of digital advertising campaigns across international markets.
Requirements
5+ years of experience in marketing, ideally in B2B, healthcare, HR tech, or benefits-related industries.
Bachelor’s or Master’s degree in Marketing, Business, or a related field.
Demonstrated experience developing and executing marketing initiatives across international markets.
Strong ability to collaborate across functions and geographies.
Excellent written and verbal communication skills in English (German or additional languages are a plus).
Strong project management skills with a high level of ownership and attention to detail.
Hands-on, execution-focused mindset.
Comfortable working independently in a fast-paced, global environment.
Benefits
💰 Competitive Base Salary : From €65000 – €75000 per year.
🎯 Bonus Program & Company Equity : Bonuses and ownership opportunities to share in Progyny’s success.
👶 Fertility & Family-Building Benefits : Access to the Progyny Global Platform with a €5,000 annual benefits budget.
🧘 Mental Health Support : 1:1 psychologist sessions and wellness tools via Nilo Health.
🚲 Sustainable Mobility Benefit : Choice between a Dance e-bike subscription or a BVG public transport ticket.
💪 Urban Sports Club Discount : Access to discounted fitness and wellness activities.
🌴 Paid Leave : 30 days of paid leave per year.
🏡 Hybrid Work : Work from home up to two days per week.
✈️ Remote Work : Up to 8 weeks of remote work per year.
🍽️ Weekly Team Lunches : Team lunch every Thursday.
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