Marketing Manager at BRSi planning and executing marketing strategies to strengthen brand presence. Overseeing team and managing marketing initiatives for client engagement and revenue growth.
About the role
- Sr. Category Marketing Manager shaping global strategies at Ingredion. Leading diverse product portfolio to drive growth and empower sales teams with insights.
Responsibilities
- Shape Global Strategy: Represent your region in a cross-functional team to develop and execute a forward-looking global category strategy, leveraging local market insights and trends.
- Drive Regional Roadmaps: Contribute to the creation of technical roadmaps tailored to your category and region.
- Ensure consistent category reporting, guide budget and strategic planning, and analyze profitability to identify growth opportunities.
- Build market knowledge through direct customer interactions, inform solution development, and help convert high-value sales opportunities.
- Gather and apply market and competitor insights to identify growth potential and inform strategic decisions.
- Regularly assess sub-category and brand performance, identifying opportunities to enhance consumer appeal and drive category growth.
- Initiate and guide cross-functional teams to implement annual growth plans and innovation projects.
- Partner with Sales to expand the opportunity pipeline and support targeted prospecting for “must win” customers.
- Collaborate with digital and go-to-market teams to develop impactful campaigns and sales tools, and train teams on category trends.
- Consolidate regional customer insights to prioritize innovation opportunities, develop business cases, and drive strategic change.
- Coordinate new product launches with global teams, ensuring strong value propositions backed by consumer insights and competitive analysis.
Requirements
- Strategic storyteller —delivers insight-driven initiatives that inspire teams and customers.
- Autonomous leader —launches impactful projects and translates strategy into winning business tactics.
- Collaborative influencer —shares expertise, drives cross-functional success, and advances both local and global goals.
- Business builder —combines sharp financial acumen with market analysis to develop growth plans and value propositions.
- Engaging communicator —excels in presentations, project management, and building strong relationships across teams.
- Flexible team player —adapts quickly, works independently, and thrives in dynamic environments.
Benefits
- Total Rewards Package – Competitive salary and performance-based pay recognizing your contributions to our success
- Comprehensive Benefits & Wellness Support – Health, long-term savings, and resources for your physical, mental, and emotional well-being
- Flexible Work Arrangements – We value flexibility to support you both professionally and personally
- Career Growth – Learning, training, and development opportunities.
- Employee Recognition Program – A culture of real-time appreciation, with personalized recognition rewards globally
- Employee Referral Program – Refer top talent and earn a bonus if they’re hired
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