Senior Manager leading marketing strategy for retail technology and incubation initiatives at HP. Building a marketing function to drive growth and innovation across all touchpoints.
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Hybrid Associate Director, Patient Experience Excellence – Marketing and Branding Strategy
Posted 3 weeks ago
About the role
- Associate Director leading marketing and branding strategies for patient support programs at Johnson & Johnson. Collaborating across teams to enhance patient engagement and experience.
Responsibilities
- Collaborate with PECS Patient Experience, Solutions, and Operations teams to support all NA Innovative Medicine TAs.
- Align with Px and Brand Teams to the creation and execution of comprehensive J&J withMe branding strategies for PECS, aimed at enhancing brand awareness and engagement.
- Evaluate competitor patient experience and access offerings and anticipate future trends.
- Maintain strong connectivity with Internal Stakeholders (Patient Experience, Solutions, Operations, Market Access, and Brand) to understand evolving business and program needs.
- Develop and deliver training to help Internal Stakeholders understand messaging and asset submission requirements.
- Participate in CAC reviews to ensure compliant, accurate, and timely approvals of patient support program materials.
- Drive harmonization of J&J patient support program materials where appropriate.
- Develop and maintain HCP and patient‑facing message libraries that guide all content for J&J withMe.
- Define advance CAC performance indicators to identify friction points and drive continuous improvement and engagement strategies within CAC/CET processes to increased organizational efficiency, and enhance launch effectiveness for all materials and resources.
Requirements
- A minimum of a Bachelor's degree is required
- A minimum of 5 years of dynamic experience in the pharmaceutical industry is required
- A minimum of 5 years demonstrated in pre-launch & launch activities, in-line marketing, market access, marketing support, or sales management/training experience implementing marketing strategy is required
- An ability to manage multiple priorities is required
- Excellent leadership skills with the ability to work effectively in a matrix and unstructured environment and manage project teams with or without direct report authority is required
- Excellent verbal and written communication skills and ability to present to all levels of leadership required
- Commitment to creating an inclusive environment and fostering best thinking across the team is required
- Excellent interpersonal skills with a demonstrated track record for forging strong, productive relationships with a wide array of colleagues and customers is required
Benefits
- medical, dental, vision, life insurance
- short- and long-term disability
- business accident insurance
- group legal insurance
- consolidated retirement plan (pension)
- savings plan (401(k))
- Vacation – up to 120 hours per calendar year
- Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington – up to 56 hours per calendar year
- Holiday pay, including Floating Holidays – up to 13 days per calendar year
- Work, Personal and Family Time - up to 40 hours per calendar year
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