Hybrid Design Manager – Brand & Creative

at Newell Brands

• Job title: Design Manager – Brand & Creative
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Cheadle, United Kingdom

About the role

• Design Manager leading creative vision and visual content delivery for Breville and Sunbeam brands. Guiding a team while collaborating with global partners to ensure brand alignment.

Responsibilities

• As a Design Manager, you will lead the creative vision and deliver engaging visual content for the Breville and Sunbeam brands.
• You will guide a team of three designers and collaborate with cross-functional partners globally.
• Work with the Senior Design Manager and Design Director to deliver the brand strategy, marketing projects, and campaigns.
• Deliver creative projects that align with brand identity across all consumer touchpoints and adhere to brand style guides including logo, product branding (online/offline), typography, packaging, photography, illustration, multimedia, video, and activation materials.
• Work with marketing, copywriting, design operations, graphic design and industrial design teams to produce compelling creative solutions.
• Lead and inspire a small team of graphic designers to develop best-in-class creative ideas and produce highly effective creative content executions, including packaging, point-of-sales, promotions, print/web advertising, web design, e-commerce, email marketing, social media content, direct mail, collateral, video, and events.
• Present creative recommendations to marketing teams and ensure high-quality output.
• Translate creative briefs into clear strategies, actions, and maintain strong relationships with cross-functional partners.
• Provide creative direction to graphic designers, agency partners, photographers, and other artists, including leading direction for photo and video shoots.
• Ensure the effective use of the agreed messaging framework and call ‑ to ‑ action strategy across all Omnichannel and eCommerce marketing materials (emails, banner ads, SEM copy, landing pages, brand pages etc.).
• Support the Senior Design Manager in delivering the full content development process for brand.com traffic ‑ driving activity (such as email and paid social) including working with developers to build, proof and deploy marketing assets.
• Partners with Design Operations Manager to maintain project timing, project accuracy, and develop resource deployment that can deliver necessary content to ensure segment strategic objectives are met and achieve annual financial objectives.

Requirements

• Minimum: A university degree or college diploma in graphic design, art or a related field.
• Demonstrated experience in creative or graphic design roles, including leading multi-channel content delivery (e.g. copy, photography, video, rich media, campaigns, digital shelf: landing pages, product listing, product detail, banners, pages on retailer websites).
• Proven experience developing creative solutions for complex programmes and managing brand identity.
• Strong decision-making skills and the ability to work in a fast-paced environment.
• Your advantage: Strong organisational skills and the ability to manage multiple projects.
• Excellent communication skills, both written and verbal.
• Experience providing art direction for photo or video shoots.
• Knowledge of digital tools used in design, content development and asset management.
• A pragmatic and collaborative approach to problem solving.

Benefits

• Flexible hybrid working system (on average 3 days in the office and 2 days at home p.w.)
• Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development
• Bravo – our global recognition programme where teammates can recognise each other and exceptional work is rewarded
• Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others
• Employee Referral Program – an opportunity to get a bonus
• Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well-being at work and beyond
• Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices
• Give@Newell – paid time-off for charity activities dedicated for local communities right where you live/work
• Access to Employee Resource Groups that foster an inclusive culture