Hybrid Performance Media Analyst, Senior

Posted 3 hours ago

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About the role

  • Analista de Mídia Performance SR managing performance media campaigns for digital platforms at BETC Havas in São Paulo or Rio de Janeiro. Responsibilities include data analysis and campaign optimization for effective media strategies.

Responsibilities

  • Planning and management of campaigns (Google Ads, Meta, TikTok);
  • Continuous performance optimization;
  • Budget control and allocation;
  • Execution of A/B tests;
  • Data analysis and generation of insights;
  • Preparation of performance reports;
  • Interface with Creative, BI and Account teams.

Requirements

  • Experience with paid media and performance;
  • Proficiency in media platforms (Google Ads, Meta Ads, etc.);
  • Knowledge of metrics and the conversion funnel;
  • Experience with Google Analytics (GA4);
  • Analytical profile and results-oriented mindset.

Benefits

  • Monthly home office allowance;
  • Meal and food allowance (VR/VA) via PicPay (voucher);
  • Medical insurance;
  • Dental plan;
  • Transportation allowance;
  • WellHub;
  • Group life insurance;
  • Day off on your birthday;
  • Platforms for career development and education.

Job title

Performance Media Analyst, Senior

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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