About the role

Digital Marketing Specialist for a US-based Digital Marketing Agency client identifying leads and driving sales growth. Collaborating with the Client Acquisition and Marketing team to optimize online services.

Responsibilities

Identify and target potential clients for our digital marketing services within the United States market.
Develop and execute comprehensive lead generation strategies to consistently deliver high-quality leads to the sales team.
Utilize various channels and tools to identify and engage with potential clients, including email marketing, social media, cold outreach, and more.
Qualify leads and set up meetings or appointments for the sales team with decision-makers.
Represent the company at various business events, conferences, and forums to increase company visibility, develop new business leads, and stay informed about industry trends.
Monitor and analyze the performance of lead generation campaigns, making data-driven adjustments to optimize results.
Collaborate with the sales team to ensure seamless handoff of leads and provide necessary support throughout the sales process.

Bachelor’s degree in Business Administration, Marketing, or related field (preferred but not required)
Proven experience in using Salesforce (required)
Proficiency in using various software such as Apollo, or Winmo (preferred)
Proficiency in using Google Business Suite, CRM, Gmail, Docs, Slides and Sheets.
Proven experience in lead generation for marketing agencies with a strong track record of generating high-quality leads.
Deep understanding of the digital marketing landscape and trends in the United States market.
Strong communication and interpersonal skills, with the ability to engage effectively with potential clients.
Self-driven and able to work independently, taking ownership of lead generation initiatives.
Excellent analytical and problem-solving skills to assess campaign performance and make necessary adjustments.
Willingness to adapt and learn in a fast-paced and dynamic environment.
High level of integrity, work ethic, autonomy, professionalism and self-motivation.

**At MySigrid, we aim to ensure the professional and personal growth of all our employees:**
Competitive salary package
Vacation leave and Sick leave credits
HMO Package
Reimbursable internet charges
Comprehensive training and continuous learning advantages
Opportunity to contribute to new technology and help develop a high-end system that assists humans by optimizing their work
High importance to work-life balance with the opportunity to work from home part of the week.
Opportunity to venture into other areas of the business as you continue to contribute to the growth of the company.
Be part of a dynamic team of specialists who openly and willingly share their knowledge with their colleagues.
Work in a corporate culture that encourages collaboration, with an emphasis on our core values: Integrity, Passion, Teamwork & Respect, Proactiveness, Accountability, and Determination.