Hybrid Marketing Specialist

at MGMA

• Job title: Marketing Specialist
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $66,000 - $88,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Denver, United States

About the role

• Marketing Specialist executing membership-focused campaigns for MGMA. Collaborating with Association Managers to optimize marketing strategies and report on performance in Denver hybrid role.

Responsibilities

• Execute state chapter marketing campaigns supporting membership acquisition, engagement, and retention.
• Build, deploy, and manage email, digital, and lifecycle campaigns using established tools, templates, and standards.
• Translate direction from Association Managers and chapter leaders into campaign plans, timelines, and deliverables.
• Coordinate campaign assets, messaging, and deployment across channels.
• Ensure campaigns are delivered accurately, on time, and in alignment with brand and compliance standards.
• Track and report on campaign performance against defined goals and benchmarks.
• Analyze results and surface insights for Association Managers and marketing leadership.
• Recommend tactical optimizations to improve outcomes.

Requirements

• A Bachelor’s degree in Business Administration, Communications, Marketing, or related field is preferred.
• 4+ years of hands-on marketing execution experience.
• Experience working with associations, chapters, or membership-based organizations preferred.
• Strong working knowledge of marketing execution best practices, including email marketing, digital campaigns, lifecycle communications, and audience segmentation.
• Strong technical proficiency with marketing automation tools, email platforms, and campaign deployment workflows.
• Knowledge of marketing analytics and performance metrics, with the ability to track results and interpret data.
• Strong organizational and time management skills.
• Ability to build, manage, and execute campaigns using established templates, standards, and processes.
• Strong written and verbal communication skills.

Benefits

• Medical, dental, and vision coverage
• Life insurance
• Short- and long-term disability
• 401(k) plan featuring company match
• Profit-sharing
• Professional development opportunities
• Hybrid work schedule
• Employee assistance program
• Three weeks of vacation
• 80 hours of sick time
• 11 paid holidays
• Flexible spending account
• On-site fitness center
• Volunteer opportunities
• Tuition assistance