Senior Content Manager leading content strategy and team management for multiple client accounts. Collaborating with creative leads and enhancing brand storytelling to achieve client goals.
About the role
- Marketing Manager responsible for leading strategic marketing efforts at Metrum Research Group's Quantitative Sciences unit. Developing content and campaigns that elevate brand visibility and influence across the industry.
Responsibilities
- Develop and implement overall marketing strategy for QS service offerings
- Manage and maintain company website
- Lead redesign/refresh project and oversee vendor activities
- Conduct marketing activities aligned with sales strategies
- Design and execute lead generation strategies
- Develop marketing collateral (explainer videos, case studies, FAQs, capabilities presentations, etc)
- Develop and execute data-driven digital campaigns, optimizing performance through A/B testing, segmentation, and behavioral insights
- Track engagement metrics and inform future strategies
- Serve as internal expert for marketing tools: Hubspot Marketing Hub, Hubspot and Wordpress CMS, ZoomInfo, Canva
- Ensure MetrumRG branding consistency across channels
- Manage MetrumRG company-wide brand style guide and social media policy
- Manage social media accounts, company newsletters, blog, etc
- Lead event logistics and represent MetrumRG at key conferences and scientific meetings
- Work with SMEs, Leadership, and Business Development to develop compelling, high-impact written content across multiple channels
Requirements
- 5-8 years experience in a hands on marketing role (Life Science, Biotech, or Pharmaceutical industry preferred)
- 4-year degree or higher in communications, marketing, business, or related field or equivalent experience
- Excellent written and verbal communication skills
- Fluency in the use of Hubspot Marketing Hub Hubspot and Wordpress CMS
- ZoomInfo
- GTM platform
- Canva, Adobe Creative Suite, or other design tools
- Understanding of SEO principles, keyword research tools, and content optimization techniques to drive organic search performance
- Outstanding organizational skills with ability to handle multiple projects simultaneously and meet tight deadlines in a fast-paced environment
- Strong writing and editing skills with portfolio demonstrating ability to create engaging content for diverse audiences and formats
Benefits
- Health insurance
- Retirement plans
- Professional development opportunities
Job title
Job type
Experience level
Salary
Degree requirement
Tech skills
Location requirements
Content Manager managing content strategy and performance for Dutch - speaking audiences in a successful iGaming company. Hybrid role based in St. Julian's, Malta.
Growth Content Manager driving organic growth through SEO and AI - scaled initiatives at Cresta. Oversight of scalable content programs and reporting on performance to enhance engagement.
Senior Content Strategist at Engage Video Group, leading content strategies focused on food and FMCG brands. Combining creativity and data to optimize impactful storytelling.
Marketplace Content Manager to support the launch of EMEA Spare Parts Marketplace. Collaborating with teams across Europe and the US to ensure accurate and compliant marketplace content.
Creative Content Manager leading creative projects for Smucker's brands at the in - house agency Seed Creative. Collaborating with teams to manage timelines and deliverables while ensuring brand standards are met.
Digital Content Manager responsible for delivering high - quality external digital content for QBE's Australia Pacific division. Collaborates with teams to support business growth through effective content strategies.
Content Lead capturing and documenting HEIMPLANET's outdoor adventures through photography and videography. Collaborate with marketing to enhance brand storytelling.
Content Lead generating engaging content and managing social presence at Bambuser, a leading video commerce company.
Content Manager overseeing digital and social content initiatives for Formula 1 partners. Collaborating closely with clients to enhance brand visibility and engagement.