Business Analyst providing data - driven decision - making support in the Direct Store Delivery organization. Translating operational data into actionable insights for improving performance and customer satisfaction.
About the role
- Insights Analyst Intern assisting in data collection and analysis for media performance metrics at Meltwater. Collaborating to identify trends in digital conversations across global markets.
Responsibilities
- Assist in collecting, validating, and cleaning large datasets from various digital sources to ensure data accuracy and integrity for analysis.
- Use basic statistical techniques and tools to analyze media performance metrics (e.g., volume, engagement, reach, sentiment).
- Collaborate with the senior analysts to identify key trends, anomalies, and patterns in the data, and contribute to brainstorming sessions and report preparation.
- Support the team in monitoring digital conversations and trends across global markets and industries.
- The key focused projects are in the tech, 3C industry.
- Learn and utilize our suite of analytics and visualization tools.
- Understand how data-driven insights directly impact marketing and business strategies for major global brands.
Requirements
- Currently pursuing a Bachelor’s or Master’s degree in Data Analytics, Statistics, Mathematics, Marketing, Business, or a related field.
- A foundational understanding of data analysis concepts and a keen interest in digital media and social platforms.
- Strong reading and writing proficiency in Chinese and English.
- Proficiency in Microsoft Excel (e.g., pivot tables, VLOOKUP, functions) and PowerPoint is essential.
- Strong problem-solving skills and the ability to think critically about data.
- A meticulous eye for detail to ensure the highest level of data accuracy.
- Ability to communicate findings clearly and effectively, both in writing and verbally.
- Eagerness to learn, take initiative, and work both independently and collaboratively in a fast-paced environment.
Benefits
- Equal Employment Opportunity Statement
- Fostering an inclusive and diverse workplace
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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