AI Product Lead for Bauer Media Outdoor, focusing on AI - powered solutions in advertising. Collaborating across teams to identify opportunities and drive product development.
About the role
- Associate Product Manager specializing in the Gourmet Portfolio at McCormick. Focused on business analysis and leading strategic marketing activities to achieve profitability.
Responsibilities
- Provide business analysis, insight generation, and lead strategic marketing activities for the McCormick Gourmet Portfolio
- Responsible for profitability, promotion, pricing, packaging, distribution, merchandising, research, and new product plan for the Gourmet segment
- Develop and implement marketing plans for product segments that support McCormick’s net sales and profit objectives
- Provide analysis of and recommendations relating to product offerings and business results
- Understand competitive brands and provide action plans to address threats
- Understand and identify challenges and opportunities at key customers
- Develop and execute plans that address key issues and opportunities for the segments
- Execute promotional calendars consistent with the marketing plans
- Execute product line optimizations and cost savings initiatives
- Independently lead cross functional teams and agencies for new product development, graphics updates, and/or new initiatives to grow the business
- Deliver monthly business analysis for shipment pacing and forecasting through pre-commercial review reports to senior marketing
- Prepare monthly consumption analysis of key programs and recommendations through the monthly business process reports to senior marketing
Requirements
- Degree in Marketing or closely related business discipline
- Ideally 1-2 year’s experience in marketing or a related field (preferably in CPG)
- Strong understanding of Excel, data analysis (Circana – POS & Panel), and financial analysis
- Good written communication and presentation skills
- Strong leadership, creativity and problem-solving skills with a bias for action
- Demonstrated ability to collaborate and motivate a team to achieve results
- Demonstrated excellent results in professional positions that indicate interest and capability for the role
- Demonstrated success leading and championing business recommendations for senior management
- Consumer products experience preferred but not required
- Experience leading cross-functional teams a plus
Benefits
- Competitive compensation
- Career growth opportunities
- Flexibility and Support for Diverse Life Stages and Choices
- Wellbeing programs including Physical, Mental and Financial wellness
- Tuition assistance
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