Lead planning and execution of Amazon retail media to align with business objectives. Focus on data analytics and performance optimization to drive media effectiveness.
Responsibilities
Own the planning, activation, pacing, and optimization of search and retail media.
Use performance data and testing to optimize campaigns and strategy.
Lead advanced analytics initiatives including AMC use cases and audience development.
Build and maintain dashboards for performance transparency and insights.
Develop collaborative relationships with retail partners and agencies.
Partner with cross-functional teams to align on objectives and execution plans.
Navigate ambiguity in a fast-paced retail media environment.
Serve as a strategic thought partner within the organization.
Requirements
Bachelor's degree in a related field, or equivalent work experience.
5+ years in a shopper/retail media role at a large CPG or as a planner/execution role at a digital agency with retail media experience.
Strong foundation in data analytics and measurement tools (i.e. MMM Modeling).
5+ years of direct selling experience accepted in lieu of above experience.
Amazon experience preferred.
Benefits
Company-sponsored medical, dental, vision, and basic life insurance plans for the employee and the employee’s eligible dependents.
401(k) plan enrollment.
Up to 18 weeks of paid parental leave.
120 hours of vacation per year.
Paid sick time with 100% pay continuation for a maximum of 40 hours per calendar year.
12 paid holidays throughout the calendar year, including both fixed and flexible holidays.
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