Brand Manager leading strategic initiatives for PEDIGREE Care & Treats at Mars Pet Nutrition. Driving brand equity and performance through effective strategies and innovation.
Responsibilities
Lead the strategic agenda for PEDIGREE Care & Treats
Create a Brand Strategy that wins by simplifying, translating and delivering strategies
Have ownership of the 3 year Growth Plans across Media, Innovation & Activation
Create and be responsible for the launching of your Innovation Pipeline
Requirements
Proven high performing Brand Manager with >5 years’ experience in Brand Marketing, ideally in FMCG
In depth understanding, knowledge and practical experience in consumer marketing
Demonstrated experience in brand management, innovation, data analysis, brief writing & leading key brand projects
Prior experience across Category / Shopper function would be of benefit
Candidate must have valid working rights in Australia
Benefits
Best-in-class learning and development support from day one
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