Marketing Activation Manager orchestrating trade and consumer activation strategies at JTI. Leading brand engagement and collaborating cross - functionally to achieve category success within RRP.
About the role
- Senior Amazon Marketing Manager managing strategic and operational Amazon marketing activities for premium brands at Marketplace Maniacs GmbH. Develops and optimizes marketing strategies with a focus on Amazon PPC and DSP.
Responsibilities
- Take on a central role in the strategic and operational management of all Amazon advertising activities for our clients
- Develop, implement and continuously optimize marketing strategies on Amazon with a focus on Amazon PPC, Amazon DSP and Amazon Marketing Cloud
- Provide strategic consulting to our clients on effective Amazon advertising strategies and data-driven optimization approaches
- Use and manage specialized Amazon Advertising software to automate processes and increase efficiency
- Prepare in-depth analyses, reports and forecasts to optimize ad budgets and maximize ROAS targets
- Work closely with internal and external teams to implement a coherent marketing strategy
- Identify new trends and developments in the Amazon advertising landscape to continuously evolve our marketing approaches.
Requirements
- University degree (e.g., Business Administration, Marketing, E‑Commerce, Communications) or equivalent qualification
- At least 5 years of professional experience in digital marketing, ideally with a focus on Amazon Ads and programmatic advertising
- Deep understanding of data-driven marketing and the ability to develop and execute complex campaign strategies
- Strong analytical skills to evaluate large datasets and derive strategic recommendations
- Experience with relevant Amazon Advertising tools and solid knowledge of MS Office (especially Excel and PowerPoint)
- Structured and proactive working style and excellent communication skills
- Fluent in German and English
- Willingness to work in a dynamic environment.
Benefits
- First-hand expertise from a team with over 10 years of experience with Amazon
- An exciting and dynamic e‑commerce environment with numerous development and training opportunities
- Significant scope to implement your own ideas and influence processes
- Opportunity to develop into a leadership role and potentially build your own team
- Valuable experience and skills in e‑commerce, retail, Amazon, international brand manufacturers and performance marketing
- Attractive compensation package plus additional sports and health benefits
- Regular team events — from beer garden gatherings and Mallorca trips to skiing in Austria — are an essential part of our DNA!
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