Hybrid Senior Manager – Strategic Programs

at Johnson & Johnson

• Job title: Senior Manager – Strategic Programs
• Job type: Full Time
• Experience level: Senior
• Salary: $122,000 - $212,750 per year
• Degree requirement: Bachelor's Degree
• Tech skills: PMP
• Location requirements: Hybrid, Raritan, United States

About the role

• Senior Manager of Strategic Programs leading insights-based commercial initiatives for MedTech Surgery at Johnson & Johnson. Collaborating across teams to create tailored solutions that enhance customer outcomes.

Responsibilities

• Identify and prioritize high-impact customer groups to optimize marketing efforts and resource allocation.
• Use insights from market research, data analysis and field input to anticipate customer needs and adapt strategies accordingly.
• Develop clear, differentiated, and compelling value propositions for key customer segments, emphasizing product benefits, clinical outcomes, and cost-effectiveness.
• Customize messaging and solutions to address the unique challenges and goals of specific accounts and customer personas.
• Work closely with US Marketing, HEMA and the Key Account team to ensure the value proposition aligns with product capabilities and market needs.
• Design and implement strategic marketing plans tailored to key accounts, focusing on delivering measurable business growth.
• Integrate multi-channel marketing approaches, including digital campaigns, educational events, and thought leadership initiatives.
• Align marketing plans with sales goals, product launches, and organizational objectives.
• Build and launch marketing tools and resources, such as customized presentations, case studies, QBRs and ROI analyses to support the Key Account field team.
• Identify market research needs to understand industry trends, competitor activities, and customer dynamics.
• Use market & competitive intelligence to refine segmentation strategies, improve marketing plans, and identify growth opportunities.
• Identify and engage with critical professional societies (eg ACHE, Becker’s), and evaluate which societies to prioritize for in-person meetings and other engagements
• Establish KPIs to track the success of marketing plans, including customer acquisition, retention, and account growth.

Requirements

• A minimum of 8 years of relevant business experience (Sales/Marketing) is required
• A minimum of 4 years of progressive marketing or sales experience is required.
• A bachelor’s degree or equivalent is required.
• 6 years of healthcare experience with shown success
• Proven success in process excellence (PMP preferred)
• Excellent written and verbal communication skills are required.
• Ability to navigate and achieve business impact across the organization is required
• Shown knowledge of sales strategy, customer segmentation and value propositions is preferred
• Experience in customer selling and interaction is preferred
• Leadership, strong communication, relationship development, collaboration, project management and organizational influence skills is required.

Benefits

• medical
• dental
• vision
• life insurance
• short- and long-term disability
• business accident insurance
• group legal insurance
• retirement plan (pension)
• savings plan (401(k))
• long-term incentive program
• Vacation – up to 120 hours per calendar year
• Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington – up to 56 hours per calendar year
• Holiday pay, including Floating Holidays – up to 13 days per calendar year
• Work, Personal and Family Time - up to 40 hours per calendar year