Digital Marketing Manager at Ainavio GmbH managing digital presence across multiple channels. Involves content creation and optimization for driving traffic and brand awareness.
About the role
- Marketing Resident gaining hands-on digital marketing experience for top brands at January Digital. Engaging in a comprehensive program that includes training, research, and content creation.
Responsibilities
- Attend virtual industry webinars and conferences, synthesize key takeaways, and transform insights into thought leadership blog content for the January Digital website
- Conduct ongoing research on retail, ecommerce, social media, and digital advertising trends to inform timely blog posts and marketing content
- Identify and evaluate relevant industry awards and events, compiling recommendations for agency participation
- Develop static and short-form video creative in Canva for LinkedIn and Instagram to support brand storytelling and campaign promotion
- Assist in testing LinkedIn paid media formats and audience segments, documenting performance insights and optimization learnings
- Support updates to the company website, including uploading press mentions, news updates, and agency announcements
- Draft LinkedIn posts informed by blog content, research, and industry events to amplify thought leadership and brand visibility
- Support public relations initiatives, including drafting press releases for new client partnerships and agency announcements, and contributing to media commentary opportunities
Requirements
- A Bachelor’s or Master’s Degree between May 2025 and May 2026 in Marketing, Advertising, Communication, or a related field with relevant coursework required.
- Completed relevant internship or work experience relevant to marketing.
- Strong writing and editing skills with the ability to distill complex topics into clear, engaging content
- Creative and visually minded, with an interest in social media content and design
- Comfortable using AI tools to support content development, creative iteration, and research while maintaining brand voice and quality control
- Curious about retail, ecommerce, media, and digital marketing trends
- Detail-oriented and organized, with the ability to manage multiple projects
- Eager to learn and gain exposure to broader marketing, communications, and media
- U.S. citizenship or permanent residency is required for this position.
Benefits
- Health care fully paid
- Fully paid counseling services
- Extended parental leave
- Required minimum PTO
- Annual wellness stipend
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