Hybrid Trade Marketing Consultant

at IPIRANGA

• Job title: Trade Marketing Consultant
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Ribeirao Preto, Brazil

About the role

• Consultant supporting retail business performance at Ipiranga by implementing marketing strategies. Engaging with products and promotions to enhance market visibility and sales.

Responsibilities

• Provide support to retail operations, aiming to improve performance through the implementation and execution of the retail model and strategy;
• Implement best practices for products and marketing levers;
• Support internal teams on a day-to-day basis, acting as a channel for clarifying questions and achieving business objectives;
• Monitor sales performance (sell-out);
• Analyze performance dashboards to create action plans aimed at enhancing business performance and profitability;
• Act as ambassador and primary advocate of the Execution Plan at points of sale (POS);
• Serve as the regional focal point for support of marketing products, promoting the connection between marketing and the retail network;
• Engage national promotions and guide POS teams on materials placement, approach, and execution of activities;
• Monitor and support marketing activities that may take place regionally.

Requirements

• Experience in the commercial area serving customer portfolios;
• Bachelor's degree in Business Administration, Commerce, or related fields;
• Valid driver's license (category B);
• Negotiation skills and experience executing strategies at the point of sale;
• Proficiency in Excel and PowerPoint;
• Availability to travel;
• Advantage: MBA.

Benefits

• Flexible working hours
• Support for employees with children with disabilities
• Variable compensation program
• Private pension plan
• Length-of-service bonus
• Online therapy & nutritional counseling
• Newborn kit (childbirth basket)
• Corporate university (training and development)
• Reimbursement for glasses and contact lenses
• Medication assistance
• Vaccination assistance
• Market-standard benefits: Gympass, meal and food vouchers (VR/VA), transportation voucher (VT), health and dental plans, life insurance.