Sr Specialist in Regional Marketing at Mitsubishi Electric Trane HVAC, focusing on increasing sales of METUS customers. Responsible for marketing strategy development and execution with Regional Marketing Management.
About the role
- Marketing Manager at Intrepid Travel leading US marketing strategy and building brand awareness. Driving sales and connections with travelers across the market.
Responsibilities
- You’ll inspire both customers and teams through strong strategy, sharp insights in the local market, and a passion for travel.
- You’ll lead the execution of Intrepid’s US marketing strategy, building brand awareness, driving sales and leads, and deepening connections with travelers across the market.
- This role is responsible for developing innovative marketing solutions to grow USD sales and USA passengers.
- The role will oversee go-to-market strategies, lead multi-channel campaigns, manage budgets to deliver strong ROI and regional sales results, drive regional brand activations and partnerships, and collaborate closely with our regional and global teams.
- You’ll join a diverse, high-performing marketing team, oversee multimillion-dollar budgets, and act as the US representative for global initiatives, while delivering measurable impact across KPIs, revenue targets, and passenger growth.
Requirements
- 7+ years of experience in brand and marketing, including experience in advertising, agency or related areas, preferably within a global organization.
- Profitability management, including sales and budget planning, implementation, tracking, ROI optimization, and reporting.
- Creative problem-solver with a strong affinity for culture and trends, and a growth-focused mindset.
- Experience across a variety of marketing disciplines – including brand, performance, digital, comms and partnerships.
- Oversee campaign analytics and performance metrics to drive lead generation and ROI.
- Success in traditional and non-traditional marketing with measurable results.
- Strong proactive critical thinking and problem-solving skills.
- Excellent communication skills (e.g., verbal, written, and listening), with experience influencing and presenting to senior leadership.
- Digital marketing experience, that’s data-driven with performance outcomes.
- Experience managing agency relationships, media buying, and managing sizeable marketing budgets.
- A thorough understanding of the US market dynamics.
- Experience managing partnerships and collaborations.
Benefits
- Flexible work arrangements, work-from-home and the ability to 'work from anywhere' 4 weeks a year
- A free Intrepid trip every year, plus generous discounts for families, and close friends
- 5 extra days of leave a year for use on Intrepid trip's
- A minimum of 10 weeks paid parental leave for all parents, and other additional leave provisions.
- Access to e-learning platforms, professional development and mentor programs
- 20 hours of volunteer leave every year to use on causes most important to you
- Employee Assistance Program, a 24/7 service that offers counselling for you and your family
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