Hybrid Employer Brand & Communications Lead

Posted 1 hour ago

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About the role

  • Lead Employer Branding and Communications for Integrant, focusing on authentic storytelling and employer value proposition in Egypt. Collaborate across HR and Marketing to enhance employer reputation.

Responsibilities

  • Own and lead Integrant’s Employer Branding and Talent Communications strategy in Egypt.
  • Own the design, articulation, and evolution of Integrant’s Employer Value Proposition (EVP) for the Egyptian market.
  • Translate company culture, values, and long-term employee experience into a clear, consistent employer brand narrative.
  • Ensure employer branding efforts are aligned with Integrant’s hiring strategy, business priorities, and organizational maturity.
  • Act as the single point of ownership for employer brand direction across HR, Talent Acquisition, and Marketing.
  • Lead Integrant’s employer brand presence across all key talent-facing platforms.
  • Ensure consistent, credible, and experience-backed messaging across all content and communication touchpoints.
  • Develop structured content plans that support ongoing hiring needs, brand awareness, and reputation building.
  • Design and execute storytelling initiatives centered on long-term employee journeys and career growth.
  • Shift employer branding away from hype-driven messaging toward trust, depth, and real employee experience.
  • Enable leaders and engineers to participate in storytelling through structured ambassador and advocacy programs.
  • Partner closely with Talent Acquisition to support role-specific branding, recruitment campaigns, and candidate engagement strategies.
  • Ensure employer branding directly supports the attraction of senior, niche, and hard-to-hire technical profiles.
  • Strengthen candidate experience by aligning messaging before, during, and after the hiring journey.
  • Build and nurture internal ambassador networks across engineers, leaders, and long-tenured employees.
  • Establish and manage selective external partnerships that reinforce credibility and visibility.
  • Track employer brand perception, engagement, and sentiment across platforms and candidate touchpoints.
  • Plan and execute events that highlight the organization’s Employee Value Proposition (EVP).
  • Develop and implement engagement plans and activities to foster a positive, inclusive work environment.
  • Establish collaborations and formal agreements with universities and relevant vendors to enhance brand visibility.

Requirements

  • 6–10 years of experience in Employer Branding, Talent Marketing, Communications, or related fields.
  • Proven experience building or evolving employer brand strategies with measurable outcomes.
  • Strong understanding of the Egyptian tech and engineering talent market.
  • Excellent written communication skills in English (Arabic is a strong plus).
  • Strong stakeholder management skills with experience working closely with HR, Talent Acquisition, and leadership.

Benefits

  • Salary paid in USD
  • Six-month career advancing opportunities
  • Supportive and friendly work environment
  • Premium medical insurance [employee +family]
  • English language development courses
  • Interest-free loans paid over 2.5 years
  • Technical development courses
  • Planned overtime program (POP)
  • Employment referral program
  • Premium location in Maadi
  • Social insurance

Job title

Employer Brand & Communications Lead

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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