Senior Manager in Data and Analytics at PwC leading transformative AEM projects while driving collaboration and innovation.
About the role
- Gerente de Mídia responsible for building integrated media strategies. Collaborating with various teams to enhance performance and achieve business results.
Responsibilities
- Build and implement integrated media strategies, with a primary focus on top- and mid-funnel activities to expand qualified reach and drive demand generation;
- Plan, execute, test and optimize campaigns across digital and offline platforms, ensuring efficiency and continuous performance improvement;
- Define and monitor KPIs and business targets, driving data-led optimizations and campaign learnings;
- Analyze media data and generate actionable insights to support strategic decisions and campaign evolution;
- Manage multiple media projects and investments, ensuring prioritization, efficiency and impact on results;
- Build close client relationships, leading strategic discussions and results presentations.
Requirements
- Strong knowledge of digital media planning and management;
- Proficiency with major media platforms: Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, DV360 and other self‑service platforms;
- Strong analytical skills, with the ability to interpret data, generate insights and inform strategic decisions;
- Experience with full-funnel strategies, connecting awareness, consideration and demand generation;
- Experience in project management and team leadership;
- Experience with B2B brands or strategies is a plus.
Benefits
- Healthcare: medical and dental coverage so you and your family can take good care of your health.
- Meal allowance: VR/VA (iFood Benefícios) of R$46.00 per day for quality, convenient meals — and if you prefer, our agency kitchen is available.
- Security: life insurance to provide added peace of mind and protection.
- English support: up to 20% discounts at partner language schools plus reimbursement of R$300/month to invest in your learning.
- Stay active: Wellhub (formerly Gympass) to help you find your favorite fitness activities.
- Childcare support: childcare allowance for children up to 6 years old for greater peace of mind.
- Leisure and culture: partnership with SESC for discounts and benefits.
- Enjoy your day: day off on your birthday to celebrate as you wish.
- Year-end break: guaranteed year-end recess so you can close the year rested and recharged.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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