Social Media Content Creator developing engaging content for clients in the hospitality sector. Focused on creating videos and storytelling while working within a dynamic team environment.
About the role
- Copywriter/Editor developing creative content for home24's social media channels. Collaborating with teams to ensure brand consistency and enhance customer engagement through compelling storytelling.
Responsibilities
- You write creative, engaging short copy for our social media channels (Instagram, YouTube, Pinterest, etc.) and for social paid ads
- You take responsibility for content quality assurance for social media (paid and organic), from constructive feedback to accurate proofreading
- You translate our communication strategy into creative content ideas that work across channels and collaborate closely with Graphic Design, Social Media and the wider Marketing team
- You write inspiring long-form copy for content on our websites and take ownership of project management for your own content landing pages
- You develop attention-grabbing paid-ad concepts (static and video) that combine brand messaging with performance
- You support the Editorial Team with day-to-day operations, content maintenance, and copywriting for newsletters and promotions
- You keep an eye on trends, tones of voice and platform mechanics and bring fresh ideas to the team
- You ensure that home24’s brand voice is used consistently across all channels
Requirements
- You have a degree in Communications, Journalism, Media, Marketing or a comparable qualification
- You have at least 3 years of experience in editorial or creative roles, ideally in brand communications, social media or advertising
- You are strong in concept development, confident with copy and creative—and use AI tools as a creative extension of your skills
- You have a good feel for language, brand identity and target audiences
- You understand how social copy and paid ads perform and can tailor messages and ad concepts to specific communities and channels
- You have strong organisational skills and experience in project management
- You work in a structured, independent way and maintain high quality standards
- You are fluent in German and have business‑fluent English
Benefits
- Up to 30 days of paid vacation per year to rest and recharge
- International campus in the heart of Berlin with bike parking, terrace, lounge, fitness area, parent room and quiet room, located close to Landsberger Allee S‑Bahn station
- Company pension plan, 30% employee discount to make your home even more beautiful, and many further discounts via our Corporate Benefits portal
- Attractive mobility options subsidised by home24, such as the Germany public transport pass and our eco-friendly bike leasing program
- Support for your development with attractive training offers in our home24 Academy and through external partners
- Opportunities for development and growth within your role and the company through regular feedback conversations
- Open culture that welcomes new and creative ideas
- The chance to make an impact in a highly motivated team
Job title
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