Content Producer managing full content cycle from ideation to production for Liven's app and Apple Podcasts. Focused on mental well - being and self - discovery products.
About the role
- Content Producer at healthcare startup creating engaging ads and videos for social platforms. Collaborating with designers and marketers to optimize paid social content for performance.
Responsibilities
- Create and brief in short-form video content (Reels, TikToks, Shorts) optimised for paid social performance
- Design and brief in ad creatives, storyboards, and static assets in Figma, aligned with campaign objectives
- Edit and adapt videos for different platforms, audiences, and A/B test variants
- Refine creative based on data from performance analysts
- Research trends, creator styles, and best practices to inspire new ad concepts
- Use generative AI tools (e.g. ChatGPT, Midjourney, Pomelli) for ideation, scripting, and creative asset development
- Contribute to creative testing pipelines with multiple ad variations and hooks
- Maintain brand consistency across all paid creative assets
- Collaborate across time zones to keep content production organised, efficient, and aligned with performance objectives
Requirements
- Experience producing and editing static and short-form video content for social or paid campaigns
- Strong design skills in Figma (layout, typography, ad creative development)
- Familiarity with video editing tools (CapCut, Final Cut Pro, Premiere Pro, or similar)
- Understanding of social ad formats and best practices for Meta, TikTok, and YouTube
- Comfort working in a data-informed, performance-driven environment
- Experience using generative AI tools for creative ideation and production
- Awareness of creator and influencer trends across major platforms
- Ideally maintains an active Instagram or TikTok portfolio showcasing creative or ad-style work
- Self-motivated, organised, and curious — with a desire to experiment and grow quick
Benefits
- Flexible hybrid working environment, with 3 days in the office.
- Special corporate rates at Anytime Fitness in Melbourne, Sydney tbc.
- A generous personal development budget of $500 per annum
- Learn from some of the best engineers and creatives, joining a diverse team
- Become an owner, with shares (equity) in the company, if Heidi wins, we all win
- The rare chance to create a global impact as you immerse yourself in one of Australia’s leading healthtech startups
- If you have an impact quickly, the opportunity to fast track your startup career!
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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