Hybrid Digital Marketing Specialist

at Frontiers

• Job title: Digital Marketing Specialist
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, London, United Kingdom

About the role

• Digital Marketing Specialist leveraging digital marketing channels like social media to increase brand awareness. Exciting opportunity to learn and develop in a global research publishing company.

Responsibilities

• Plan, implement and optimize paid and organic campaigns across the digital marketing channels, such as social media, Google ad network, and our website, aiming to increase brand awareness and engagement, lead generation and content acquisition
• Create and test engaging content (copy, creatives) for our digital marketing channels
• Work with the relevant teams across the business to deliver key targets and support business growth
• Support and enable team members from other departments on social media best practices
• Manage daily conversations taking place on feeds
• Monitor and report on campaign performance; provide expert recommendations to maximize the return on investment

Requirements

• Hands-on experience in social media platforms, including Facebook, Instagram, X, and LinkedIn
• Experience in organic social media posting
• Proven track record of using key tools such as Ads Managers (e.g., Facebook, X, LinkedIn, and Google), Google Analytics, and social media management tools (e.g., Hootsuite, Sprinklr)
• Excellent writing, editing, and proofreading skills, with the ability to communicate complex topics in clear and accessible language
• Native-level English level
• Good knowledge of Google Ads
• Ability to produce and deliver clear and concise data-driven presentations and reports
• Good project management skills and ability to work on multiple projects simultaneously
• Flexible and able to shift between priorities
• Customer-centric, results-oriented, and analytical
• Excited about Frontiers’ mission to make science open and enable healthy lives on a healthy planet

Benefits

• 4 additional wellbeing days in addition to existing annual leave allowance
• Access to learning platforms and dedicated learning & development time
• A range of wellbeing initiatives, including free online yoga classes and an employee assistance plan
• Employees can dedicate three days each year to volunteer
• Additional benefits depending on your location (e.g. pension plan and private medical care)