Hybrid Senior Manager, Programmatic Media

Posted last month

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About the role

  • Senior Manager of Programmatic Media overseeing Amazon DSP campaigns for a major CPG client. Collaborating with teams to optimize media effectiveness and drive business growth.

Responsibilities

  • Lead the end-to-end development of programmatic media strategies across display, video, CTV/OTT, streaming audio, and emerging formats.
  • Oversee execution in major DSPs Amazon DSP (in addition to DV360 and The Trade Desk), ensuring accurate setup, pacing, optimization, and delivery.
  • Monitor campaign health and performance daily, identifying opportunities for optimization across bids, creative, audiences, and inventory sources.
  • Ensure flawless trafficking, creative delivery, and compliance with brand safety, viewability, and suitability standards.
  • Oversee QA process, workflow documentation, and operational excellence across all campaign activations.
  • Manage all financial aspects of programmatic investments, including forecasting, pacing, billing, insertion orders, and reconciliations.
  • Deliver actionable campaign analysis, synthesizing insights into strategic recommendations that drive measurable outcomes.
  • Partner with integrated planning, creative, and analytics teams to ensure cohesive campaign execution and data-driven storytelling.
  • Serve as the primary programmatic point of contact for client stakeholders.

Requirements

  • 5+ years of programmatic media experience, including strategy and activation.
  • Deep, hands-on expertise in Amazon DSP (as well as other major DSPs: The Trade Desk, and DV360) and related ad-tech platforms.
  • Proven success managing significant budgets and optimizing programmatic campaigns.
  • Strong analytical skills—comfortable with campaign data, performance storytelling, and data visualization tools.
  • Amazon Marketing Cloud experience preferred: audience creation and reporting.
  • Excellent communication and presentation skills, with experience managing client relationships.
  • Strategic mindset and ability to connect programmatic performance to marketing and business goals.
  • Experience managing programmatic media for CPG or other large-scale, brand-focused advertisers.
  • Familiarity with identity solutions, audience segmentation, and data partnership integrations.
  • Understanding of brand safety, verification, and programmatic measurement best practices.
  • Comfort with tag management, ad operations, and troubleshooting campaign discrepancies.

Benefits

  • Transparent path for growth and professional progress
  • Health benefits + company match 401k
  • Unlimited PTO
  • Remote position potential
  • Tight-knit team that works together and has fun together
  • A culture of creativity, collaboration, respect for work effort, and transparency
  • Clients who are professional, respectful, and open to creative ideas
  • Ownership to build client relationships, mentor junior team members and practice leadership visibility within the agency

Job title

Senior Manager, Programmatic Media

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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