Digital Demand Manager executing digital growth strategies for Simpro UK and BigChange. Involves lead acquisition, campaign optimization, and collaboration with marketing teams.
About the role
- Mercado Libre Ads Specialist optimizing paid media campaigns for major retail account in Mexico. Collaborating with internal teams to ensure operational excellence and strategic insights.
Responsibilities
- Manage and optimize Mercado Libre Ads campaigns: Set up campaigns, structure ad groups, manage bids, adjust pacing, and ensure correct delivery.
- Troubleshoot platform issues: Identify and resolve errors, inconsistencies, or technical challenges inside Meli Ads.
- Analyze performance & propose improvements: Review data daily, spot trends, optimize based on KPIs, and support reporting.
- Ensure operational excellence: QA builds, validate tagging requirements, maintain accuracy, and follow best practices.
- Collaborate closely with the internal team: Coordinate with internal leads to support planning inputs and maintain seamless execution.
- Support continuous learning: Participate in training sessions and help integrate improvements into internal workflows.
Requirements
- 2+ years of hands-on experience operating Mercado Libre Ads (México) — required
- Advanced English level (C1)
- Strong understanding of campaign structure, segmentation, pacing, delivery, and bidding
- Ability to troubleshoot issues directly inside the platform
- Experience working with KPIs, performance dashboards, and optimization levers
- Analytical mindset with proficiency in Excel
- High attention to detail and ability to manage multiple campaigns simultaneously
- Strong communication and teamwork skills
- Experience with clients or agencies is a plus, but not required
Benefits
- Competitive compensation in USD aligned with senior retail media talent
- Access to continuous learning and development programs
- A strong community of EXperts across LATAM
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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