About the role

  • Marketing Content Specialist at Explora Solutions managing content strategy and online presence. Collaborating with teams and agencies to enhance customer engagement through effective digital content.

Responsibilities

  • Assist teams and stakeholders in ensuring the execution of brand strategies.
  • Executing the brand content marketing strategies across the customer lifetime journey.
  • Collaborating with agencies to produce high quality content and creative assets.
  • Writing, editing and/or refining digital copy.
  • Delivering strong, engaging content to clients.
  • Planning content calendars with agencies.
  • Revising and optimizing dated content using information gathered in SEO research.
  • Analyzing web metrics for overall success of different content and developing plans to optimize them.
  • Creating content distribution network with other marketing verticals.
  • Performing audits on site usability, usefulness, content, and branding from a user POV.
  • Publishing digital content through a CMS.
  • Ensure our content has a consistent tone of voice, visual communication style, and brand adherence across all touchpoints – working continuously within existing and expanding brand guidelines.

Requirements

  • Strong knowledge of the latest content marketing trends
  • Experience with content writing and ad copy writing
  • Knowledge of SEO fundamentals, adhering to the latest Google algorithms
  • Familiarity with how to distribute content through social media
  • Video content ideation and execution
  • Experience managing vendors
  • Detailed reporting skills to demonstrate content ROI
  • Ability to work within groups as well as autonomously
  • Experience managing budgeting

Benefits

  • 25 days of leave
  • Meal tickets of 40 lei/day
  • Pension coverage
  • Full health and dental coverage for you and dependents
  • 7Card subscription
  • Learning and development tailored to your career path
  • Travel & wellness allowance
  • Lots of fun activities throughout the year

Job title

Marketing Content Specialist

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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