Hybrid Senior Director, First-Party Data – Addressability

Posted 3 weeks ago

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About the role

  • Lead commercialization and customer engagement in Data and Addressability at Equativ. Drive strategy for monetizing first-party data and ensure compliance across digital ecosystems.

Responsibilities

  • Lead commercialization of Data and Addressability business
  • Drive engagement with Commercial and Solutions teams
  • Collaborate with Product Marketing for GTM strategy
  • Ensure GDPR/CCPA/CPRA compliance

Requirements

  • Partnering with Product, Strategy, and Commercial teams
  • Hands-on leadership in data monetization
  • Knowledge of AdTech taxonomy
  • Understanding of Clean Rooms and CDPs
  • Ability to explain complex technical concepts

Benefits

  • Flexible working environment
  • Reasonable accommodation during application and interview process

Job title

Senior Director, First-Party Data – Addressability

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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