Paid Media Coordinator supporting global paid media campaigns across platforms in Mexico City. Establishing a local presence for the Test & Measurement business unit in a hybrid work model.
Responsibilities
Support planning and execution of global paid media campaigns across platforms like Google Ads, LinkedIn, and Content Syndication.
Manage campaigns across Google Ads, LinkedIn, content syndication partners, and programmatic/engineering media (global and Americas coverage).
Optimize campaigns through A/B testing, bid adjustments, and creative iteration.
Analyze campaign performance and deliver actionable insights and reports.
Support operational aspects of media planning and buying including updating flowcharts, managing billing processes, reconciling reports and basic analytics.
Serve as a cultural and strategic leader in our Mexico City office by establishing a local presence for the Test & Measurement business unit and NI-branded products.
Foster collaboration with the global marketing team and across Emerson business units to build a strong, connected culture.
Requirements
Enthusiasm to learn and interest in paid media or digital advertising, preferably in B2B or technical industries.
Demonstration of working on projects and managing multiple things at the same time.
Bachelor’s degree in Marketing, Engineering, or a related field.
Proficiency in English (spoken and written).
Willing to work on a 4-1 hybrid model (4 days in the office and 1 at home) in our Mexico City office.
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