Managing Partner leading Healthcare Media strategies at Dentsu. Overseeing client development and integrated communication in Frankfurt or München.
About the role
- e.l.f. Beauty seeking Associate Director of Digital Insights. Focus on data analytics and ecommerce performance in a dynamic beauty company.
Responsibilities
- Build end-to-end measurement frameworks for digital journeys and behavior across channels
- Aggregate and share cross-brand digital learnings
- Deliver marketing mix modeling and attribution within a disciplined framework
- Drive integration, operationalization, and scaling of AI platforms
- Support measurement and optimization of A/B tests
Requirements
- 7+ years of experience with web/mobile analytics reporting and analysis
- Bachelor’s degree (or MBA) in Business Analytics, Data Analytics, Marketing, Mathematics, Statistics, or related quantitative field
- Outstanding analytical, critical thinking, and organizational skills with high attention to detail
- Deep understanding of marketing metrics, attribution models, and campaign performance measurement
- Experience in developing/maintaining analytics dashboards and reporting tools
- Passionate about customer-centricity and data-driven strategy
- Excellent written and verbal communication and data story-telling skills
- Advanced SQL experience
- Expertise with web analytics tools, including Google Analytics (GA4 a plus), ContentSquare, etc.
- Experience with CRM management tools and customer data platforms
- Experience with data visualization tools (Tableau, Power BI, etc.)
- Proficient in MS Office core suite (Excel, PowerPoint, Word, Outlook)
Benefits
- medical, dental, and vision insurance
- a retirement savings plan
- gender neutral parental leave
- unlimited paid time off
- bonus eligibility (up to 200% of target)
- flexible time off
- year-round half-day Fridays
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