Director of Marketing leading strategy and execution for EdgeUno, Latin America's edge infrastructure provider. Driving growth in brand awareness and customer engagement across LatAm and the U.S.
Responsibilities
Develop and execute a comprehensive marketing strategy aligned with EdgeUno’s growth goals and regional expansion plans
Build, lead, and mentor a high-performing marketing team across digital, brand, and field marketing
Partner with the CEO and COO to shape EdgeUno’s global brand voice and storytelling
Strengthen EdgeUno’s brand positioning as the most trusted partner for internet, cloud, and edge infrastructure in Latin America
Oversee corporate communications, public relations, and content creation (press releases, thought leadership, case studies)
Build and execute ROI-driven lead generation programs that drive qualified pipeline for Sales
Design and manage campaigns across digital, social, SEO/SEM, events, and partnerships
Develop and execute EdgeUno’s global event strategy and measure ROI for each activity
Collaborate with Product and Sales Engineering to create product launch campaigns, landing pages, and sales enablement materials
Define clear KPIs and dashboards for marketing performance (leads, conversions, cost per lead, ROI)
Requirements
Bachelor’s degree in Marketing, Business, or related field (MBA preferred)
8–12+ years of marketing experience in B2B technology, telecom, or cloud infrastructure sectors
Proven success leading marketing teams across multiple countries or regions
Mandatory former telecom experience in the wholesale space
Strong grasp of demand generation, digital marketing, and brand building
Experience with CRM and marketing automation tools (HubSpot, Salesforce, etc.)
Fluent in English, Spanish, and Portuguese (all three languages required)
Exceptional communication, analytical, and leadership skills
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