Hybrid AI Campaign Process Designer – m/f/d

Posted 15 hours ago

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About the role

  • AI Campaign Process Designer at E.ON developing AI-based campaigns for customer retention and activation. Collaborating with data analytics teams to enhance campaign effectiveness.

Responsibilities

  • Design and optimize AI-based campaign processes
  • Develop, implement and optimize processes for retention and activation campaigns
  • Automate campaign workflows in the CRM with a focus on personalization
  • Work closely with campaign, analytics and data science teams to integrate AI models

Requirements

  • Completed degree in Data Science, Marketing Technology, Business Informatics, CRM Management or a comparable field
  • Strong knowledge of CRM systems (e.g., Salesforce) and marketing automation
  • Experience with AI technologies such as Machine Learning, Predictive Analytics or Natural Language Processing
  • Confident use of analytics tools such as SQL, Python, Power BI or Tableau
  • Understanding of retention and activation strategies and the customer journey
  • Analytical, structured and solution-oriented working style
  • Team player with clear, empathetic communication in German (C1) and English (at least B2)

Benefits

  • Innovative environment to help shape a sustainable energy future
  • Flexible working hours and a hybrid work model to support work–life balance
  • Options for workation within Europe, sabbatical or additional vacation days
  • Agile working environment with interdisciplinary collaboration, flat hierarchies and an informal, first-name culture
  • Wide range of learning and development opportunities, sponsorship programs and career development within the group
  • Attractive financial benefits, e.g., company pension scheme and capital-forming benefits
  • Numerous discounts and perks, e.g., employee share program, E.ON leasing for bikes/cars, EGYM Wellpass, holiday apartments and employee discounts with well-known brands and providers

Job title

AI Campaign Process Designer – m/f/d

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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