Senior Product Marketing Analyst responsible for orchestrating complete product launch cycles at Terra. Collaborating with growth teams to maximize conversion and streamline launch processes.
About the role
- Leading end-to-end B2B marketing initiatives at DeepUp GmbH. Focusing on strategy, automation, performance tracking, and visibility to drive growth and leads.
Responsibilities
- Verantwortung für B2B-Marketing end-to-end
- HubSpot als zentrales CRM weiter ausbauen
- Definition relevanter Kennzahlen und Tracking sicherstellen
- Weiterentwicklung von Website, Landingpages und Funnels
- Sichtbarkeit und Nachfrage über SEO, Content, Newsletter und LinkedIn aufbauen
- Steuerung von Performance-Kampagnen (Google/LinkedIn)
- Planung und Umsetzung von Messen und Events
- Bereitstellung von Marketing-Materialien zur Unterstützung der Vertriebsmitarbeiter
Requirements
- Mind. 3 Jahre relevante Erfahrung im B2B-Marketing
- Sehr gute operative Kenntnisse in HubSpot
- Erfahrung mit GA4, WordPress und gängigen Ads-Plattformen
- Verständnis von B2B-Vertrieb, Customer Journeys und Content
- Kommunikationssicher in Deutsch (C2) und Englisch (C1)
- Verantwortung übernehmen und Themen aktiv voranbringen
Benefits
- Hybrides Arbeitsmodell mit 1-2 Tagen vor Ort in Bonn
- Nutzung der Betrieblichen Altersvorsorge zu provisionsfreien Tarifen
- First Day vor Ort in Bonn – inklusive Teamlunch und Einführung
- Gemeinsame Events in modernem Bonner Office
- Eine gemütliche Coffee-Lounge
- Buddy-Programm für ein gelungenes Onboarding
- Flexible Arbeitsgestaltung
- Moderne Arbeitsausstattung
- 30 Tage Urlaub sowie Weihnachten und Silvester als feste freie Tage
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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