AI Native UX/UI Designer at Backcountry creating innovative customer experiences across the shopping journey. Collaborating with product and engineering to drive design excellence in eCommerce.
Responsibilities
Lead the creation and evolution of Backcountry's cross brand design system with a focus on clarity, scalability, and accessibility
Drive discovery with product and engineering by researching user needs, mapping journeys, and identifying opportunities
Design customer experiences across the full funnel including exploration, evaluation, purchase, and post purchase
Prototype quickly using AI native tools that support generative exploration, automated insights, and rapid iteration
Conduct and synthesize research through user interviews, testing, surveys, and behavioral analysis
Collaborate with engineering in a scrum environment to ensure high quality implementation and alignment from concept to launch
Partner with marketing to unify brand expression and improve consistency across campaigns and site experiences
Requirements
A strong portfolio demonstrating end to end product design, research depth, complex workflows, and refined craft
Expert level proficiency in Figma including component architecture, variants, and design system structure
Experience with qualitative and quantitative research methods and the ability to translate findings into actionable insights
Ability to design intuitive and intelligent AI powered experiences including adaptive UI and human in the loop patterns
Comfort working closely with engineers and product managers in an agile environment
Strong communication skills with the ability to explain design rationale to technical and non technical audiences
Fluency in AI assisted workflows including generative tools, automated heuristics checks, and rapid prototyping techniques
Benefits
Competitive compensation, comprehensive benefits, and gear discounts
A high autonomy environment that values strong thinking and measurable impact
Access to advanced AI tools that accelerate discovery and design iteration
The ability to shape the future of our design system across multiple brands
Visibility and collaboration with leaders across Product, Engineering, Marketing, and CX
A merit based culture that rewards initiative and quality
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