IT Application Operation Manager overseeing IT operations and ensuring application reliability at Vodafone. Managing projects, vendors, and IT transitions to enhance efficiency in Romania.
About the role
- ASO Manager driving organic growth for Sports Predictions at Crypto.com. Own and execute ASO strategy, optimize app store visibility, conversion rates, and user acquisition.
Responsibilities
- Own and execute the ASO strategy across Apple App Store and Google Play.
- Drive keyword research, ranking optimization, metadata optimization, in-app event strategy, experiment planning for multiple markets.
- Optimize store listing conversion rates (icons, screenshots, videos, descriptions, A/B tests).
- Monitor and improve organic installs, impressions, CVR, and retention from app store traffic.
- Use ASO tools (e.g. AppTweak, AppsFlyer) to track performance, competitors, and opportunities.
- Leverage AI tools to accelerate keyword discovery, creative testing, localization, and experimentation.
- Partner closely with product, design, SEO, paid acquisition, and content teams to align launches and growth initiatives.
- Manage ASO inputs for app updates, new features, and major releases.
- Conduct competitive analysis within the predictions trading, fintech, crypto, and gaming-adjacent spaces.
- Report on performance with clear insights and actionable recommendations to stakeholders.
Requirements
- 3+ years of hands-on ASO experience for consumer mobile apps (iOS & Android).
- Proven experience working in fast-paced, high-growth environments.
- Strong understanding of App Store & Google Play algorithms, ranking factors, and CVR levers.
- Advanced experience using ASO tools such as: AppTweak, AppsFlyer, Keyword tracking & experimentation platforms
- Strong analytical ability and comfortable turning data into actionable insights quickly.
- Comfortable working with multiple stakeholders across product, growth, and marketing teams.
- Proven ability to work quickly, efficiently, and decisively in a high-speed execution environment.
- Deep domain knowledge in Sports and experience working in the Sports industry
Benefits
- Competitive salary
- Medical insurance package with extended coverage to dependents
- Attractive annual leave entitlement including: birthday, work anniversary
- Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up
- Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.
- Work Perks: crypto.com visa card provided upon joining
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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