Senior Manager leading marketing strategies and campaigns for Manheim's complex commercial accounts. Collaborating with cross-functional teams to achieve client remarketing goals and sales priorities.
Responsibilities
Own marketing strategy for Manheim’s most complex and strategically critical commercial accounts, serving as a trusted marketing advisor to both senior client stakeholders and internal sales partners.
Develop and maintain deep knowledge of client business models, remarketing strategies, and industry dynamics to inform long-term account planning and relationship management.
Lead the strategy, development, and execution of high-impact, multi-channel marketing campaigns aligned to complex commercial client objectives.
Partner closely with Field Marketing, Sales, and Operations to ensure campaigns are executed consistently across auction locations while meeting enterprise client expectations.
Leverage analytics platforms (e.g., Salesforce) and AI-enabled tools to synthesize large, complex data sets into executive-ready insights, summaries, and strategic recommendations.
Translate buyer behavior, campaign performance, and industry and sales trends into clear narratives that support growth strategy and client decision-making.
Act as a strategic marketing partner to Sales, collaborating closely to align account priorities, pipeline opportunities, and client engagement strategies.
Requirements
Bachelor's degree in related discipline and 8 years of progressive experience in B2B marketing, with a focus on enterprise account management and campaign leadership.
Strong analytical skills and experience with marketing analytics tools, CRM platforms (e.g., Salesforce), and AI-powered tools with advanced analytics.
Proven ability to distill complex information into executive-level insights for senior clients and internal sales partners.
Demonstrated success in building and maintaining relationships with enterprise-level commercial clients.
Experience developing and managing marketing budgets with ROI accountability.
Excellent presentation and communication skills for executive-level client interactions.
Comfort operating autonomously within high-visibility, high-impact accounts.
Ability to prioritize work and demonstrate agility among competing priorities.
Attention to detail is a must.
Ability to work on CST or EST schedules to accommodate internal and external customers.
Travel: 35% for client meetings and auction location visits. Must live within 60 miles of a major airport.
Benefits
A competitive salary and top-notch bonus/incentive plans.
Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
Comprehensive healthcare, with multiple options for individuals and families.
Generous 401(k) retirement plans with company match.
Professional development and continuing education opportunities.
Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
Extra perks like pet insurance, employee discounts and much more.
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