About the role

  • Manager, Marketing Communications leading integrated marketing strategies for engagement and measurable growth. Collaborating with Business Units and managing budgets while overseeing campaigns and content development.

Responsibilities

  • Lead the development and execution of integrated marketing strategies that drive engagement, demand generation, and measurable business growth.
  • Partner closely with Business Units, Sales, Account Management, and other internal stakeholders to align marketing initiatives with strategic priorities and revenue goals.
  • Oversee content-driven campaigns, events, and programs that generate pipeline and strengthen brand positioning.
  • Manage marketing budgets and provide leadership to a team responsible for campaign execution and content development.
  • Ensure efforts are data-driven, outcome-focused, and aligned to business impact.
  • Develop and implement annual strategic marketing plans aligned to business objectives, including content-driven campaigns, events, and market-facing programs.
  • Serve as the primary liaison between Marketing and cross-functional partners (Business Units, Sales, Account Management, Finance, Operations), ensuring alignment on priorities, goals, and outcomes.
  • Provide leadership and direction to team members, responsible for day-to-day content development, campaign execution, and program implementation.
  • Manage, lead, coach, and develop team members to drive performance, engagement, and long-term retention while fostering a culture of accountability and continuous improvement.
  • Lead and execute integrated inbound and outbound marketing initiatives that drive engagement, demand generation, and pipeline growth.
  • Present campaign performance data, market insights, and strategic recommendations to internal stakeholders, driving informed decision-making focused on results over tactics.

Requirements

  • 6–8 years of experience in B2B content marketing, marketing communications, or a related field (STM publishing or academic services/software experience a plus).
  • Bachelor’s degree in Marketing or a related discipline, or equivalent experience.
  • Demonstrated success developing persona-driven, data-informed content and campaign strategies that drive measurable business results.
  • Experience building and managing annual marketing plans and budgets, translating business goals into actionable marketing strategies, and partnering effectively with diverse internal stakeholders.
  • Strong project management skills with the ability to lead initiatives independently, manage competing priorities, and operate at both strategic and detailed levels.
  • Excellent communication skills, including writing, editing, presentation development (PowerPoint), and public speaking.
  • Proficiency in Microsoft Office and familiarity with CRM and marketing automation platforms (e.g., Salesforce, Pardot); experience with project management tools (e.g., Asana, Smartsheet, Jira, Basecamp) a plus.
  • Analytical mindset with experience reviewing campaign data, identifying market trends, and optimizing programs based on performance insights and evolving best practices.

Benefits

  • Performance bonus eligible

Job title

Marketing Communications Manager

Job type

Experience level

Mid levelSenior

Salary

$95,000 - $110,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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