Trade Marketing Coordinator managing execution and communication in Belo Horizonte's marketing strategies. Responsible for campaign details, team training, and store relationships in hybrid setup.
About the role
- Marketing & Communications Manager at Copeland leading programs to support aftermarket sales growth. Collaborates with sales teams and manages marketing initiatives across US territory regions.
Responsibilities
- Collaborate with territory sales wholesalers to develop marketing plans aligned with strategic aftermarket programs
- Lead the planning and direction for territory wholesaler events, contractor shows, and field marketing activities
- Build and deploy aftermarket marketing programs tailored to territory sales accounts while supporting broader enterprise marketing initiatives
- Serve as the primary owner of our online print-store portal and manage the relationship with print suppliers
- Develop and execute content strategies for professional influencers aligned with key marketing programs and campaigns
- Partner with sales teams to support local marketing needs, including product information management (PIM) and digital asset management (DAM) requests
- Enable territory sales teams with marketing tools, messaging, and materials that support customer engagement and drive product adoption
- Use marketing data and insights to identify opportunities, optimize program performance, and improve campaign outcomes
- Manage program budgets, agency partners, and project timelines to ensure initiatives are delivered on time and within scope
- Communicate marketing strategies, program progress, and results to key stakeholders across marketing, sales, and business leadership
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- 6+ years of experience planning and executing integrated marketing programs across multiple channels
- Strong project management skills with a track record of delivering campaigns on time and within scope
- Experience managing program budgets, agency partners, and small teams
- Ability to leverage data and insights to identify opportunities and optimize marketing performance
- Strong verbal and written communication skills with the ability to present strategies and results to stakeholders
- Self-starter with the ability to quickly solve challenges/problems
- Ability to manage and grow relationships with cross-functional teams
Benefits
- medical insurance plans
- dental and vision coverage
- 401(k) and more
- flexible time off plans
- including paid parental leave, vacation and holiday leave
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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