Sr. Manager driving influencer campaign strategy for monetization platform. Managing RFP responses and sales strategy development for brand sponsorships and measurable results.
Responsibilities
Own the RFP process end-to-end, coordinating with internal teams to build compelling, data-driven proposals for influencer sponsorship opportunities.
Develop strategic, insights-based recommendations and casting that connect creator content with brand objectives, demonstrating expected ROI and performance outcomes.
Partner with sales and marketing leads to create sponsorship packages, rate cards, and sales collateral that reflect current market trends and platform capabilities.
Analyze campaign performance data and category benchmarks to inform future pitch strategies and optimizations.
Maintain a central repository of case studies, success metrics, and best practices to support proactive sales outreach and renewal conversations.
Collaborate with campaign management to ensure seamless post-sale execution and alignment between pre-sale and post-sale teams.
Requirements
5-7 years of experience in sales planning/strategy, including multiple years within influencer marketing.
Experience building out and managing a team, acting as a player coach within a scaling business.
Strong understanding of the influencer ecosystem, including social platforms, creator tiers, and performance metrics (ROAS, EMV, CPA, etc.).
Excellent organizational skills with the ability to manage multiple RFPs and deadlines simultaneously.
Exceptional communication and presentation skills, with a knack for storytelling through data.
Proficiency in PowerPoint/Google Slides, Excel/Sheets, and experience using CRM or proposal management tools.
Benefits
Health Care Plans (Medical, Dental & Vision)
Retirement Plan (401k Matching)
Life Insurance (Basic, Voluntary & AD&D), LTD & STD
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