Region Commercialization Manager for Coca-Cola in the Mid-Atlantic, focusing on translating commercialization strategies for the local market. Collaborating with sales and marketing teams to implement local strategies and ensure brand alignment.
Responsibilities
Develop and implement a customized region commercialization plan.
Translate the total company channel commercial strategies into customized market unit tactics that meet the needs of the local region.
Identify key needs of the local region and generate creative and customized commercial solutions to meet those needs while achieving goals and objectives set forth in the channel-centric commercial strategies.
Ensure localized commercial marketing projects are aligned with corporate partner brand and company standards, policies and procedures.
Collaborate with marketing capabilities, customer teams, channel commercialization and consumer connections to ensure marketing plans are effectively implemented at the local level.
Requirements
High School diploma or GED
Knowledge acquired through 3 to up to 5 years of relevant work experience
Experience in sales operations with a beverage distributor / bottler
Cross-Functional Collaboration
Project Management Skills
Data Driven Decision Making
Commercial Marketing
Benefits
401(k) match + health coverage + employee stock purchase plan
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